By Donald Hatter, Jr., Forbes Coaches Council
Almost every business professional I know can name at least one employee who they perceive adds little value to achieving company vision and/or team goals. I am referring to that person whose emails you ignore, whose phone calls you send to voicemail, and whose meetings you avoid.
Whether that perception is right or wrong, it’s usually because that person has a history of delivering non-value-added content. In other words, if you constantly share information that has little value for your intended audience, at some point, you will be seen as a person with little to offer professionally. Being labeled as such hinders your ability to thrive in your career.
